Markets - Operators
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Also in Media & Comms
How Netflix's ad tier will impact revenue and growth
Netflix will earn $5.5bn in advertising income and an additional $3.5bn in ad-tier subscription fees by 2027, with a small uplift to global subscribers. The ad tier will hedge against a stagnant audience in North America, while in the Western Europe and Asia Pacific regions, the ad tier will boost Netflix's business. But in Latin America, the case for advertising is less clear cut.
South Korea's telcos lead TV market consolidation
The big three telcos in South Korea - KT, SK and LG U+ - have each acquired one of the remaining large cable operators, to further consolidate their dominance of the TV market. An enlarged audience base will help them promote their own OTT video streaming services as part of a wider bundle.