MINAL MODHA
DANIEL MONAGHAN
ANNA KERR
Also available under:
Webinar: Unlocking the Attention Economy: How Media, Sports, and Gaming can drive consumer time and engagement
In this presentation, Minal Modha, Daniel Monaghan, and Anna Kerr analyse how TV and gaming intersect, using audience segmentation to provide in-depth insights into consumer behaviour, attention patterns, and strategies for optimising engagement through cross-media approaches.
To access this report, log in or contact our sales team
The Amp is our highly-acclaimed free weekly
round up of key industry news, delivered to
your inbox.
Sign up and be informed.