
RICHARD BROUGHTON
Roku: A template for OTT aggregation
As the OTT sector becomes increasingly crowded, we explore the business of streaming device maker Roku, and whether its different divisions offer business model templates for existing and emerging video service aggregators. The report covers:
- Roku's revenue streams and how they break down
- Roku margins by business segment
- Roku and peer group consumer reach
- Streaming device price-points since 2011
- Roku ARPUs and how subscription and advertising contribute
- Aggregation business models
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